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Joy Buolamwini speaks about algorithmic bias. Algorithmic bias happens when the computer or webcam acts in a way that exhibits the general values of the individuals involved in the collection of data. The writer lists valid points on the extent of this bias in various fields such as the results from search engines, social media, and racial profiling. The speaker states that this bias reflects racism and various biases in the society. Algorithmic bias just like human bias also creates unfairness and inequality. The speaker explains why this is because of the problem she illustrates. It occurs that it is difficult for a webcam to recognize the face of the person unless with a white mask on. The speaker has a darker skin is not recognized by the webcam and this forces her to borrow a friends face to use in an assignment.
A person with lighter skin is easily identified. It is true that every face that deviates a little from the general characteristics of the algorithm used to train the algorithms. The fact that the computers only detect the speakers face only when she has on the white mask really portrays a problem that requires solving. People with darker skins appear to be undetectable on the computers facial recognition webcams. In attempting to identify the various circumstances of bias, we need to discover the instances where the bias occurs so that individuals can identify and know what to be watchful for and also the need to come up with a tool that can be used by developers to check for bias in their designed system. On this issue, solutions need to be found to develop a system that operates well for diverse demographic units. A system that is trained and tested on lighter skinned people cannot be relied upon to be used in a place where the faces of the people are darker. This system becomes unsuitable for this population. This is on sectors like facial recognition software in crime fighting among other sectors.
Algorithm Bias
Technology
According to Heidegger, Technology in our Current Age controls us and our approach to the world. For instance, the hydroelectric plant is constructed into the current of River Rhine. The hydraulic pressure turns the turbines which intern sets machines in motion which intern produce electricity which is supplied to different places. The current electric plant is not constructed into River Rhine; the river is dammed up into the power station. “The revealing that rules throughout modern technology has the character of a setting-upon, in the sense of a challenging-forth,” 321. The text reveals that the current technology controls our approach to the world.
An illustration that shows that the current technology controls us is that a person who determines felled timber in the woods is now ordered by the industry that is responsible for the production of commercial forests. The individual is made subordinate to the order ability of the system, which requires the paper to deliver it to both the magazine and newspaper industry. The people then demand magazines and newspapers. “He is made subordinate to the order ability of cellulose…,” 323. Also, “…man is challenged more originally than are the energies of nature, i.e., into the process of ordering...,” 323. Therefore, the current technology controls us.
In my daily life, I have been using cellphones to connect to the world. The gadget is light and therefore, portable. As a result, I can easily carry it to anywhere I go. I can easily connect to the world using social media, text messages, and even though calling. An individual can easily communicate with another using social media sites like Facebook, Twitter, WhatsApp, WeChat, Instagram, Google+, Skype, Snapchat, LinkedIn, as well as Skyrock. Besides, phones make it easier to send short messages or to make calls to different people across the globe. Also, one can access news and updates using Google services so long as the phone can access the internet. As a result, an individual gets updates about their surroundings and also communicates with different people across the globe.
How I use phones proves Heidegger’s thesis. According to Heidegger, the cellphones are used to connect people irrespective of the distance, separating them. Besides, cell phones are used to place and receive calls. Since cell phones maintain constant communications globally, it controls human beings.
Technology in our Current Age
Literature
Adidas is popularly known for its sports and casual wear that in most cases are worn by celebrities and high profile individuals. The company sponsors numerous upcoming sports people and nature their talent to maturity. Recently, the company opened a plant in Germany that is purely run by robots. Considering the fact that Adidas has employed over nine million people in Asia who produce the company’s products by hand, there is a distinct difference with the new plant whose output potential is higher with fewer employees (Ferreria et al, 2017). Irrespective of the fact that millions of people are at the risk of losing their jobs, the company anticipates higher performance based on the use of machinery. Additionally, the company will move a majority of its production activities from Asia to Europe a move the company has been planning for years.
Adidas line of products is sportswear ranges from shoes, shorts, t-shirts, hats, sweat pants, jackets, and sweaters (Lenarcic & Thomas, 2014). Based on the line of products the company targets sports people in addition to people interested in casual wear. Having a wide range of target markets ensures the company increases its market share especially in a competitive industry such as the one Adidas belongs (Ferreira et al, 2017). The company has products for men, women, and children looking for smart casual wear. The introduction of a robotic plant in its production activities is meant to provide the target market with high quality products within a short period. Ferreira et al (2017) is of the idea that robots have a higher production capacity compared to humans and thus the advantage of improved production. In essence, the use of robots in the German plant is meant to improve the company’s services and thus advantageous to both the company and the target market.
Goldratt & Cox (2004) argue that compared to humans robots have a higher chance of high production. It is in this mentality that the Adidas robotic plant in Germany is experiencing high production levels as compared to using humans. Additionally, robots have high quality products especially with regards to parking. The fact that the robots have been set to perform specific tasks in the plant ensures their results are of high quality (Goldratt & Cox, 2004). Notably, with fewer people in the plant there is little room for human errors. Lenarcic & Thomas (2014) asserts the importance of reducing human error as it has the potential of causing a company massive loses. Therefore, the plant faces fewer risks caused by human error. In the end, the company also has reduced human resource issues associated with humans such as employment contracts, health insurance and benefits. With such issues reduced the plant increases its profit margin which is beneficial to the overall growth and development of the company.
The operations management team at the Adidas plant in Germany quantifies the production output of the robots through a test known as Minnesota Dexterity Test (Ferreira et al, 2017). The test measures and compares the performance of humans and that of the robots. Since the company has numerous plants throughout the world there is massive production data that can be used in the test. In the test, the management team focuses on speed and dexterity of the robots as well as their pick-and-place systems; the results are later compiled and compared to human hand-eye coordination (Lenarcic & Thomas, 2014). In the process, the management team has a clear picture of production levels of the robots in the plant. However, there are other work environment aspects that are considered in the test such as the geographical differences as well as giving room for the natural human need of taking a break. Ultimately, the Adidas robotic plant in Germany is successfully using robots in its activities which have high potential for the company in general.
Adidas’ Robotic Plant in Germany
Technology
Abstract
Barcodes have in the recent times simplified cash registry work for business people as they assist in identification of the prices of products in sale. Barcodes are in form of lines, numbers and patterns that are readable by a special machine. One of the biggest advantages raised by business people throughout the world is that barcodes significantly reduce human error. A deeper analysis of the situation indicates that human error has led to massive loses to both the employees and the business owners which has necessitated the need of the barcodes. From the following study through a quantitative analysis it was discovered that barcodes are an essential asset for business people. The only disadvantage of barcodes discovered was they the installation price especially for already existing businesses were quite high. Others stated it was an unnecessary expense whose use was only to keep up with competition. However, the study’s results indicated that barcodes are an important addition for any business.
Introduction
Barcodes are machine-readable codes placed on labels that are stuck on items that are on sale. The barcodes are in form of numbers, lines, and patterns that allow a machine to sort the item according to prior arrangements that are fed into the machines. The identification made by the machine is safe, swift and reliable reducing chances of human error. Barcodes are technological aspects that have replaced manual counting and ricing of items at the cashiers. Irrespective of the cash registers being digital and computerized the manual feeding of the items data increases chances of errors. The errors in such instances lead to massive losses especially to the staff which greatly reduces the employees’ motivation as the company is not liable for the losses incurred by the employees. Understandably, the company expects the employee to be extremely careful with the cash as they are highly trained and thus are given the responsibility of handling cash. Additionally, barcodes create a friendly environment that is paramount for business to take place as it reduces the tension associated with lose of cash associated with manual identification of prices of items on sale.
Theoretical Foundations
In his research on the efficiencies of the barcodes Noe (2010) found out that a majority of business people making investments in them were trying to reduce human errors. The losses and inconveniences caused by human errors have been extremely costly in terms of finances and employee turnover thus the barcodes improved the situation. In addition, the barcodes are a requirement of the 21st Century technology that assist business people find a competitive advantage; therefore, some business people invest in barcodes to be in line with the technological advancements. Kato et al (2010) found out that barcodes are an essential asset that provides business organizations with a professional outlook. A deeper analysis of the situation shows that a professional look is a marketing strategy that is meant to attract more clients as some come to the premises to get the feeling of barcodes. In the process, businesses increase sales which are the primary goal of a majority of businesses.
Interestingly, Weber (2011) states that from his experiences he found out that barcodes are reliable, fast, and efficient. There are instances where an employee for instance is not sure about the price of an item in the store; if there is a customer interested in the item the employee will take the item to the machine where the price will be indicated. Through this way the clients are given good service. Weber (2011) also found out that barcodes reduce time taken to train employees which save the company time and finances that are invested in other departments; this is in line with the fact that employee training is part of the hiring process whose success is determined after sometime most probably once the business year is over. Therefore, barcodes ensure the businesses have more time to invest in other issues that might urgent to the business.
Literature Review
Research and studies have indicated that barcodes are an expensive affair for the business organizations especially those that have survived with manual counting of the items. Installing the barcodes on all the items in a store especially if it is a large one is an issue that is quite expensive and tiring. According to Drobnik (2015) the labels on the items could be placed manually; however, for effective pricing they are placed by the machines. Additionally, the costs associated with installation of the barcodes are an expense with no actual returns but essentially support the success of the business. It is in this sense that some businesses struggle in keeping up with the technology as barcodes are an investment that is meant to support the business in other ways and not to make any revenue for the business.
Kato et al (2010) focused on the negative sides of barcodes and found out that there is a risk associated with labels if they are damaged. If all the products in a store have barcodes and none of the manual price tags; there is a challenge if the labels are destroyed. If the labels are destroyed the clients and the staff will have a hard time in identifying the price of the item. Scanning challenges come up in the process and reduce the efficiency of the whole installation. Fortunately, there are back up plans in case such an incidence happens as there are numerous other similar items on sale whose barcodes can be used. However, further research is required on strategies meant to ensure the labels are permanent and are resistant to damages ensuring that the barcodes are efficient.
Kato et al (2010) also discovered that there are instances where the barcodes fail to reflect any price discounts that have been done after the products have been taken to the shelves. The existence of the discrepancies is as a result of negligence where the employees fail to update the barcodes to include the discounts. However, the issue of negligence has cost clients financially and seems to dent the reputation of the organizations as the prices on the shelves differ from the ones at the check-out points. Therefore irrespective of the huge advantages brought by the barcodes there are disadvantages that ought to be considered. In such instances, business owners need to practice integrity as one of their core values to ensure they are not tempted to not include the discount updates on barcodes.
Methodology
The research focused on business organizations that were using barcodes in their activities; therefore, the researchers were sent to find the data sources. The major targets in the business organizations were the managers and the owners. The managers and the owners would have insightful information on the barcodes as compared to the employees. Information about barcodes according to Autry et al (2013) is usually based on the business’ activities making the managers and owners the best data sources in this instance. For the study the most appropriate survey method is the questionnaires as they would control the direction of the answers. Compared to other survey methods such as interviews; questionnaires provide an opportunity through which the researcher would keep records for their data.
The questionnaires had a few questions which included;
- Do you have barcodes in your premises?
- Yes
- No
- Have you operated without barcodes before?
- Yes
- No
- How long have you been in business?
- 2 years
- 5 years
- 10 years
- Longer
- Is it advantageous to use barcodes?
- Yes
- No
- Both
- What is the main disadvantage of barcodes?
- Cost
- Unnecessary cost
The questionnaires were dropped at the offices of the data sources and would be picked later. The strategy was meant to allow the data sources an opportunity of filling in the questionnaires at their own time. Through this way the data sources had the ability of thinking critically about the questions and answers. Additionally, the identity of the participants was protected as no personal information would be collected. The questionnaires would be sorted through numbers which increased the honesty the participants had in answering questions.
Data Analysis
Quantitative data analysis was used for the study; this is because the method is accurate in the sense that it represents the data on the ground. Considering the fact that the study follows an issue that is quite interesting in the
Barcodes
Technology
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